‘Website Workout’ is a quickly implemented strategic and technical review of your website that results in valuable immediate updates and detailed plan of action for the future.
Meeting face-to-face has been difficult during the covid crisis but online communication is booming as people choose to interact via the internet.
Our ‘Website Workout’ is quick to implement (usually just two months) and designed to get your website fit for the ‘new normal’.
To talk about getting the Joe Wicks treatment for your website call us on 01582 715130 or send us an enquiry.
Strategy meeting - a video call where we discuss your business objectives and the role of your website.
Keyword research - we use sophisticated tools to uncover the search terms your customers are using to find websites in your niche.
Competitive analysis - we identify your main competitors and examine their websites in detail to work out what you need to do to join them at the top of the search results.
Connect important web tools - connect and configure Google Analytics, Google Search Console and Katalysis Web Monitor and review current website performance.
Technical SEO audit - scan your website to identify a wide range of technical issues that might impact indexing and your position in the search results.
Resolve technical issues - where possible fix issues highlighted in the technical SEO audit. These might include broken links, issues with robots.txt or sitemap.xml files and improvements to page speed through code optimisation.
Content optimisation - suggest and make updates to existing content to improve search engine visibility. This might include changes to urls, meta-data, headings, text content, additional text and the addition of image alt tags etc.
Search visibility improvements - we’ll look at the way your site appears in the search results and suggest/make immediate improvements by updating your Google MyBusiness profile, adding Structured Data to your website and improving meta descriptions to encourage click-throughs
Set up Goals - having considered your objectives we’ll add trackable Goals to Google Analytics and update website forms to collect the data necessary to measure your success.
Identify important metrics - highlight which metrics are relevant for regular reporting and to monitor success.
A comprehensive plan for the future development of the website. This might include:
To talk about getting the Joe Wicks treatment for your website call 01582 715130
